A New Year Brings New Foams From INSITE® If there’s one constant about the footwear business, it’s that footwear is always changing. The NE and NW Materials Shows are the industry’s chance to catch up with the fast-paced world of footwear innovation. And INSITE’s got...
Moving Beyond the "Pink it and Shrink it" Approach to Women's Footwear If you’re a woman participating in sports, the workforce, or just everyday life, you might have noticed that shoes built for women don’t always hit the mark. Historically, a lot of footwear...
A Closer Look at INSITE® Open Cell PU Footwear Foams From the racing flats that carry athletes across the finish line, to the sneakers that keep workers on their feet for long shifts, there is one foam the footwear industry has relied on for decades to provide...
Inside the Science of Comfort Each one of your footwear customers has their own unique perception of “comfort”. They know when they feel it – and when they don’t. Being the brand that makes them feel comfort means putting some science behind that perception. At...
What do runners really feel when they’re putting in long miles? We look at footwear biomechanics to tell a more complete story.
Many layers contribute to overall footwear comfort, and we’re taking apart a shoe to go inside each layer and how it helps with everything from cushioning to rebound.
Discover the three INSITE foam insoles that each satisfy the specific needs brands have for every type of footwear design.
What’s the difference between bio-based foams and recycled foams, and how do each measure up as sustainable insole materials?
Improve the insole comfort experience of your customers right out of the box with INSITE Insoles – and learn how we do it.
Footwear should be experienced – and footwear experience design trends include a thoughtful insole selection to ensure comfort, performance, and support.
Orthotics have many benefits, and orthotic-inspired insoles allow footwear brands to deliver those benefits right out of the box.
Shoe brands can reduce footwear returns and increase customer loyalty by using the right insoles for enhanced comfort, performance, and support.
Footwear trends always change, but there are some key trends shaping the industry that shoe insole suppliers should pay attention to.
When footwear is used for a purpose outside of its original intent, cushioned shoe insoles give customers the flexibility they need.
Our proprietary shape algorithm used for the INSITE® Contoura® insole combines the science of custom orthotics with modern footwear design.